We’ve all heard the rallying cry: Find your purpose! Authors like Simon Sinek, Dr. Myles Munroe, Dr. Stephen Covey, and Rick Warren have revolutionized our understanding of a fulfilling life, urging us to unearth the “why” that fuels our existence.

But what if purpose is just the first act? What if it’s the foundation upon which something even more powerful is built? So many people out there discovered their purpose but are wondering why their lives are void of world-changing results. You must go beyond “why.” There is something “Beyond Why,” that sparks your passion and ignites action.

Enter the “What.” It’s not an extension of your “why”; it’s the burning cause that propels you into relentless action. It’s the sincere burden that weighs heavy on your heart, the deep desire for a better world, and the unwavering passion that compels you to leave an indelible mark. You must embrace a burden that transitions into a desire, then a burning passion, and finally into a driving obsession. The people who have shaped our world went beyond “Why.” They were not only “purpose-driven,” but they were also “cause-driven.”

Think of history’s game-changers. Jesus Christ, came with a divine purpose, to save humanity. However, he didn’t start to make a tangible difference in our world until he announced his causes which he pursued with unwavering conviction. In Luke 4:17-18, Jesus made a bold announcement, “Preaching the gospel to the poor; healing the brokenhearted, preaching deliverance to the captives, and recovering of sight to the blind, to set at liberty them that are bruised, and to preach the acceptable year of the Lord.” These are the causes for which he committed his life to.

Elon Musk isn’t just passionate about space travel; he’s consumed by the “what” of revolutionizing transportation and ensuring humanity’s future. Bill Gates and Muhammad Yunus didn’t stumble upon philanthropy; they were obsessed with the “what” of tackling global poverty and inequality. Mother Teresa, Nelson Mandela, Mahatma Gandhi, and Steve Jobs—these individuals weren’t just purpose-driven, they were cause-driven. They were agents of positive change, fueled by something far greater than themselves. Also consider Thomas Edison, it was his “what” that gave him the tenacity and resilience to endure hours in his laboratory as he worked on his light bulb project. What is your cause? What is your desire? What is your Passion? What is your Obsession?

Purpose provides direction, but your “What” ignites the spark. It’s the bridge between intention and impact, the catalyst that transforms dreams into a force for good. Imagine a world where doctors aren’t just driven by a purpose to heal, but by the “what” of eradicating a specific disease. Picture artists are not just painting for self-expression, but for the “what” of using their talent to inspire social change.

Are you ready to unearth your “What”? To discover the cause that will ignite your soul and propel you towards creating a better world?

“Beyond Why: Discover Your World-Changing ‘WHAT’—The Spark That Ignites Action” is your guide to unlocking this transformative potential. Within its pages, you’ll embark on a journey of self-discovery, uncovering the cause that resonates deeply with your core being. You’ll learn to:

• Identify your unique burden: What problem in the world weighs heavily on your heart?
• Unleash your deepest desire: What kind of world do you envision?
• Fuel your passion: What ignites your fire and motivates you to take action?
• Transform your obsession: What relentless drive will keep you going when the road gets tough?

Don’t settle for simply having a purpose. Go “Beyond Why” and discover your world-changing “What.” Visit Amazon.com or https://malirodicksonmwanza.com/ to grab your copy of “Beyond Why” today. Let it be the spark that ignites your journey to leaving a lasting legacy on the world.